Amazon suspension is a big setback if you are a seller member and sell your small or medium enterprise products on the platform. There are other commercial websites that wield the same or lesser clout over the internet market and what if amazon suspends your account, you can always register your business with similar sites and promotional vehicle sell your products there. People will certainly buy your products and you can do business the same old way and develop your brand. Actually there is no comparison between amazon and other websites because it is only one of its kinds and if you closely look at what privileges and opportunities the website create for its seller members. If you are already under suspension from the website it is better for you stop the losses and plan for amazon account suspension recovery, or things may get worse.
Why amazon is such an important business platform?
There are two features of amazon that has caught the imagination and thinking processes of global buyers, high quality products and discounted prices. People who have never imagined that they will buy world’s top brands at such cheaper prices are doing it now. Price comparison will tell you that amazon prices are always cheaper than other sites and there is no compromise on the quality. There is more to Amazon’s fame and they would include
Increased amount of sales for the SME market
Each year sees escalation in the number of people who visit Amazon and the volume of business in terms of sales figures. Amazon ended 2019 the gain of over $280.5 billion in revenue and had a following consisting of 150 million prime members. The figure has now been superseded by 200 million at the end of 2020. Such is the size and reach of Amazon that there is no way that products showcased on the platform will not sell. The promotional vehicle website at any given time can be seen entertaining millions of customers across the world.
Great Exposure to your products
When people come to Amazon they come to buy consumer items not websites that sell them. It means clients even without knowing your website or product name will come across them as Amazon will list your products along with others after the search dialogue by customer. It means whether people know your brand name or not, they will still see your products on Amazon and will buy them after seeing the quality and price. Can you write the appeal yourself? Not if you are not familiar with amazon behaviour because it is a big business entity with global appeal and will not at any moment will give in. Your best bet is the online amazon counsellors who know exactly how to extricate you from tight spots such as the offence of guidelines violation.
Global expansion of business
Amazon is not limited to just country, continent or segment of the globe. It is omnipotent and omnipresent as it has huge following consisting of cross section of buyers coming from all corners of the world. It is the most trusted global entity for consumers and the company ships promotional vehicle products over 100 countries though they have websites for only 13 countries.
You can expand your business to global countries by doing the following:
Amazon got you covered when you want to ship your products to foreign countries and will carry out order fulfillment, shipment, and localized customer support. All you need to do is to
- Decide which countries you want to expand
- Register your business in those market and list your products
- Design a plan for customer order fulfillment and shipment mode
- Employ the Amazon’ marketing tools to manage the sales and business
Low cost marketing
With Amazon it is the easy way and you can start selling from day one by listing your products. You don’t have to make marketing efforts to invite customers as they are basically there looking for your niche products promotional vehicle. There is no such thing as searching your target audience and wooing them with marketing strategies. Amazon has its own search engine as it acts like one and finds products for you and offer a lot of variety in price and choice. There is not much of a marketing cost when you are with Amazon.
There are more benefits that seller members avail from the e-commerce website and the above mentioned is only few of them. Bottom line is, do not antagonize Amazon the greatest ever e-commerce giant and if you have already done it then you should start making an Amazon appeal plan of action and using it to restore your suspended account. You must keep it in mind that the appeal letter should be polite and legally worded and not in any way annoy the e-commerce website. What we are suggesting is that you find professional amazon experts to do the job and you will certainly get back in to amazon fold in a very short period of time.